The ubiquitous smartphone means always having a camera in your pocket. Learning how to use the camera properly can assist public relations professionals in capturing some quality photographs without having to buy professional level equipment.
Here are some basic photography tips that will help you break out of the “point and shoot” mind frame.
1. Understand photography principles
Buying the latest smartphone and accessories does not guarantee you a great photo. Photography is both an art and a science that requires knowledge and know-how. Take time to read-up on the following photography principles:
- Rule of thirds
- Leading lines
- Symmetry and patterns
Understanding how to apply these principles will help you take better mobile photos and allow you to grow as a photographer.
2.Look at your lighting
One major weakness of the smartphone or tablet is the inability to capture images in low light environments. To compensate for this problem you will want to put as much light as you can on the subject. This might require relocating the subject or the smartphone to another place.
Although smartphones and tablet’s have LED flashes, this type of flash can be very intense and over expose areas of your composition.
3. Use the right apps
Use the right tool for the right job. Native photo apps have advanced in features over the years, but are still geared towards the point-and-shoot crowd. Third party app designers are more focused on developing apps for serious photography buffs and professionals. Here are three apps have been named the Best 2014 Photo Apps by Lifehacker and CreativeBlog.com:
ProCamera 8. $2.99 This is a DSLR emulator that allows you to take control of shutter speed, ISO，white balance and even exposure.
- Camera+ $2.99. Is easy to use, offers a number of features, and allows you to set the exposure and focus separately. The app also includes a nice grid overlay to help you apply the rule of thirds.
- Adobe Photoshop Touch $4.99. You can use this app to quickly edit your photos on the fly. Although this is a great app, it contains too many features to list and does have a bit of a learning curve.
Keep in mind no app is going to replace a professional level DSLR and Photoshop, but these apps will help you control the quality of those mobile captures.
4. Invest in simple accessories
A simple smartphone camera can only take you so far in the photography world. If you consistently rely on mobile photos for your multimedia needs, a small investment can significantly improve your quality. A one time investment of $200.00 can help the quality of your photos.
- Square Jellyfish Spring Tripod Mount. $14.95Most smartphones cannot direct attach to a tripod. This adapter allows you to quickly attach and remove your smartphone.
- MeFoto A1350Q1T Roadtrip Travel Tripod Kit $185.22. This tripod is excellent for road trips. It is made out of titanium and has very positive reviews.
Do you have a smartphone photography tip to share? Let me know in the comments below.